Cookie Policy EN

Cookie Policy

This cookie policy is part of our Privacy Policy. You can read the full Privacy Policy here: https://www.virtualguitarist.com/legal/en/privacy-policy.

We use cookies and similar technologies to improve our products based on data that we collect in order to better understand how people use virtualguitarist.com. This cookie policy attempts to provide you with comprehensive information about how we use these technologies and how you can control what data is collected about you when you visit our website.

When you first visit virtualguitarist.com, we notify you about our use of cookies and provide you with a link to this page with an overlay at the bottom of the web page. By using our website without deactivating cookies in your browser or opting out from third party services selectively as described below, you indicate your consent to our use of cookies and similar technologies as described in this document.

What are Cookies?

Cookies are small text files which are stored on your computer by websites that you visit. When you return to a website you already visited, that website can read these cookie files. Cookies are commonly used by websites to remember information about your identity, settings, or user account.

If you want to learn more about cookies and how to list, block, or delete cookies, please visit http://www.aboutcookies.org/.

NXTGN Cookies

We use our own cookies to recognize you and to remember your preferences when you visit our website.

Each cookie has a filename just as any regular file on your computer. The following list explains the purpose of the particular cookies we place on your computer when you visit our website.

  • Cookies starting with “wp_” or “woocommerce_” store settings and cart items used by our online shop.
  • Cookies named “wordpress_”… or “PHPSESSID” are used to automatically log you into your account while you have an active session on our website.
  • Cookies prefixed with “aelia_” are used to store your selected currency and/or country.
  • A cookie named 'ga_user_id' is used to identify users visiting our website with Google Analytics User ID (see the Google Analytics User ID section below).

Third Party Cookies and Similar Technologies

We work with reputable companies to help us improve our service by analyzing how our website is used and to integrate with external services like social media platforms and email newsletter providers. These third parties may place cookies on your computer as part of their service when you visit our website.

Google Analytics

This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”).

Google Analytics uses cookies to help the website analyze how visitors use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States . Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Google cookies are those starting with “__ga” or “__ut”.

You can find more information here, including a link to Google’s privacy policy. Detailed technical information about analytics cookies can be found here.

To opt out of analytics provided by Google, please see the How to Opt Out section below.

Google Analytics User ID

This website uses Google Analytics User ID, a feature of the Google Analytics service provided by Google, Inc. ("Google") described above.

To optimize our online advertising campaigns, we place a cookie named 'ga_user_id' on your computer when you visit our website. This cookie contains a unique identifier called user ID which is generated upon your first visit on our website. The user ID is a random number. It does not contain any personal information about you. It is transmitted to Google Analytics to allow us to analyze and evaluate the effectiveness of our online marketing campaigns over a longer period of time. Since the user ID does not contain any personal information, neither Google nor any other third party can use it to identify you as an individual. Also, even if you have created a user account on virtualguitarist, NXTGN does not use the user ID cookie to personally identify you as an individual.

To opt out of Google Analytics User ID, please see the How to Opt Out section below.

Google AdWords and Google Remarketing

We use the online advertising program Google AdWords and the Google Remarketing technology. Both services are operated by the company Google Inc. (“Google”) .

A conversion tracking cookie will be placed on your computer if you click on a NXTGN advertisement delivered by Google (“Ads”). With the help of this cookie, Google can provide us with conversion tracking information that helps us improve the effectiveness of our advertising campaigns. Conversion tracking cookies will expire after 30 days and are not used for personal identification. Google will place a different cookie for each Google AdWords customer. Data collected with these cookies is not consolidated with other data.

You can find more information about Google AdWords here.

By clicking on one of our Ads, a Google Remarketing cookie is placed on your computer. This cookie allows for serving our Ads to you at a later time when you browse pages of the Google content network. Remarketing cookies expire after 30 days and are not used for personal identification. For more information on Google Remarketing, please see here.

Google cookies are those starting with “__ga” or “__ut”.

To opt out of personalized ad serving by Google, please see the How to Opt Out section below.

Mailchimp (Cookies/Pixels inside newsletters)

We work together with Mailchimp to provide you with our email newsletter. MailChimp is operated by The Rocket Science Group, LLC d/b/a MailChimp, a Georgia limited liability corporation (“MailChimp”).

The newsletter is only sent to you if you previously agreed to receiving it. To improve the quality of our service, we track newsletter opens and clicks on certain links (conversions). We may include Google Analytics, clear GIFs and Facebook events in our newsletter to do so.

Facebook

We use Facebook Advertising to promote our products on the Facebook platform. Facebook Advertising and the Facebook platform are operated by the company Facebook Inc. (“Facebook”).

To improve our Facebook-based marketing campaigns, we track when you open one of our web pages from the Facebook network. We may also include Facebook Like or Share buttons on our website to easily allow users to share our pages on Facebook. Facebook may place cookies on your computer or use similar technologies to remember you if you use these features of our website. You can find more information about Facebook here.

To opt out of Facebook analytics, please see the How to Opt Out section below.

Soundcloud

We use Soundcloud to provide you with sample audio tracks to demonstrate our products. Soundcloud is operated by SoundCloud Limited (“Soundcloud”).

Soundcloud may place cookies on your computer and/or use several other technologies to provide their service. Please see https://soundcloud.com/pages/cookies for more information.

How to Opt Out

You may opt out of cookies by changing the settings of your browser on your computer or mobile device. Please be aware that cookies are important for our website to work properly. If you configure your browser to reject cookies, you may limit the functionality of our website.

For instructions on how to list, control, and delete cookies on your local web browser, please see http://www.aboutcookies.org/.

You may also opt out of third party cookies and similar technologies selectively as described below:

Our newsletter makes use of clear GIFs, Google Analytics, and Facebook. You may opt out by unsubscribing from our newsletter. To do so, follow the unsubscribe link in the footer of our newsletter email.

Consent to Cookies and Similar Technologies

When you first visit our website we notify you about our use of cookies and provide you with a link to this page with an overlay at the bottom of the web page. By using our website without deactivating cookies in your browser or opting out from third party services selectively as described above, you indicate your consent to our use of cookies and similar technologies as described in this document. Furthermore, you indicate your consent to our use of the collected data in accordance with this policy and our Privacy Policy.

Last amended: Nov 1st, 2016